Frozen beats Fresh…..again

  • You still think a fresh bean is more nutritious than a frozen green bean?Well you’re wrong unless you just picked it yourself.

    A fresh green bean will lose 45% of its nutrients after l6 days and most fresh veg take up to two weeks to get to market. But a green bean frozen right after picking retains its nutrients.

    Fresh peas lose up to 15%of nutrients by the time they get to market, carrots l0%.  And frozen is cheaper.

    The research by Britain’s Food Institute found that   80% of the shoppers believed they bought fresh veg less than four days old!

    The research was carried out by the Institute on behalf of Birds Eye the frozen food manufacturer.

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About Gina Mallet

Gina Mallet is the author of Last Chance to Eat, The Fate of Taste in a Fast Food World, which won the 2005 James Beard Award for writing on food, an account of the lost world of eating. She is a former theatre critic, and now the restaurant critic for the National Post of Canada.
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